News & Blog

New Face of Housing

Aug 18
Happy couple outside home

Excerpts from Denise Dersin, Builder Magazine, August 2010

  •  The US population will grow by 100 million people by 2040
  • 2010: 70% of households are without children
  • 2010: 28% of households married couples without children
  • 2010: 21% of households married couples with children
  • Gen Y (1981 -1999) will cause more first time home buyers from 2013 -2018 than ever before (Caution: Not necessarily in Fort Wayne,IN!)
  • WINKS (Gen Y women with incomes over $50,000/yr and no kids) will dominate urban landscape by 2015
  • Hispanics will soon be 40% of all first time buyers
  • 9 of top 15 home buying factors were “green concerns”

This information should cause us to wonder many things including how important schools will be in future buying decisions, what impact does this have on the size and design of homes, and most importantly, what are women looking for.